Apple Roll outs

Last week, Apple unveiled the iPad Mini, “a thinner, lighter design that fits in one hand.”

The iPad mini costs $329 and is roughly half the size and weight of the original iPad. iPad mini will directly compete with the Kindle Fire. In fact, Amazon created a list of points to show how the Kindle Fire is a better device than the iPad mini.

In rebuttal, The Unofficial Apple Weblog (TUAW) wrote a table favoring the iPad Mini.

Apple will also soon roll out the new iMac desktop computer, which is interesting because it seems like laptops are the only computers made these days.

And last, Business Insider reports “Apple still has a chance to make iAd,” a mobile advertising platform that Steve Jobs announced back in 2010. Apple has yet to to anything with iAd but analysts believe it to be a major opportunity, especially when used with Siri and Passbook. Jobs’ original goal was to create a better mobile advertising platform that would also help app developers.

Oh, and one more thing of course- “Apple will sell app-enabled, color changing light bulbs,” according to Mashable reports. You can control the light bulbs in different rooms all through your mobile device and even change the light’s color to “deep sea” or “sunset,” to name a few.

Okay, that’s a wrap. Oh, and I just noticed that I was eating an apple while writing this post. How ironic. Have a great Monday and stay safe east coasters! (The Google Crisis Map for Hurricane Sandy)

“On a mobile device, search is not where it’s at, not like on the desktop.” -Steve Jobs